“Introducing Schonherr Carpet Booth 2016”
Name of the exhibition: The 8th International Floor Coverings, Moquette, Machine Made Carpet and Related Industries Exhibition
Employer: Schonherr Carpet
Location: Tehran, Iran
Area: 355 square meters
Exhibitor: Dehnad
Year: 1395 – 2016
Schonherr Carpet Booth 2016 at The 8th International Floor Coverings, Moquette, Machine Made Carpet and Related Industries Exhibition, presented a new look at the product presentation in this exhibition.
Until now, carpet manufacturing companies have been trying to attract their audience by displaying new patterns and designs of their products in the front of the booth. But this time, with a closer examination, the designers of the Dehnad company suggested that the booth should act as a statue and a billboard of the brand and display a valuable treasure that the products are inside.
Raising the entrance from the level of the hall using stairs roofing the entrance space and placing a service space in it fascinated every visitor. On the other hand, based on the customer’s request to attract businessmen and differentiate from other carpet brands, the sense of curiosity and inducing the brand’s greatness was well demonstrated by enclosing the booth from all sides.
The presence of a hole in a long wall gave the visitors a glimpse inside the booth and the quality of the interior space and patterns while passing through the corridor next to the booth, and they were encouraged to enter the Schonherr Carpet Booth 2016 showroom to see all the products.
