“Introducing ARSHEHKAR Booth 2019”
Name of the exhibition: The 26th International Exhibition of Food, Food Technology and Agriculture
Employer: ARSHEHKAR Company
Location: Tehran, Iran
Area: 196 square meters
Exhibitor: Dehnad
Year: 2019 – 1398
The display of products in the Arshehkar booth 2019 is the main topic. A huge, high, and roofed structure, while being simple, has a remarkable strength. A volume consisting of two cubes as the main indicators on both sides of the booth, and a rectangular cube that connects the two.
The complete clarity and legibility of all spaces gives the audience and host access to all spaces and products. A transparent room in the center of the booth provides a suitable place for special negotiations between the employer, guests, and visitors.
The overall design of the booth shows a large factory that not only shows the quality of manufacturing products but also shows the elegance and precision in the design of the products with the delicate design of the main entrance of the booth. The use of the external space of the Arshehkar booth and the parallel corridor that stretches from the beginning to the end of the booth, as visiting routes, has well responded to the task of displaying and bringing the visitors closer to the products.
The long white walls on both sides of the Arshehkar booth 2019 also play the role of billboards displaying various brands requested by the employer.
ARSHEHKAR Booth 2017 at The HVAC & R Exhibition
ARSHEHKAR Booth 2017 at The Agrofood Exhibition